Let us help you create an integrated marketing plan to reach brides and grooms planning weddings Kansas City. Our suite of products incorporates digital, print, direct mail and events to reach:
KC Weddings magazine
Every issue contains fresh, 100 percent local content, from the features to the photo shoots. A complete reception site listing for the area makes the magazine an excellent reference piece that brides refer to again and again. Advertisers in KC Weddings magazine have the added value of being listed and linked online on the KCWeddings.com Vender Directory. Advertisers are issued a personal username and password and benefit by having access to the database of brides that register on KCWeddings.com.
KC Weddings website
KCWeddings.com is the ultimate local online resource for the Kansas City area. Our site contains editorial on all elements of planning a wedding, abundant photo galleries, helpful Q & A, informative blogs and the most comprehensive directory of local wedding vendors and professionals. Weekly newspaper ads in the main news or FYI section of The Kansas CIty Star drive local brides to KCWeddings.com. The site is also heavily promoted in KC Weddings magazine, Ink magazine, and Kansas City SPACES magazine. In addition, kcweddings.com "ENTER TO WIN" promotional ads can be found on kansascity.com and inkkc.com. These sites have millions of page views each month.
Overview of kcweddings.com features:
• Upgraded vendor profiles and lead generator
• Updated on a consistent basis
• Enter-to-win contests
• Interactive, functional and user friendly
• Extensive inspiration galleries
• More Real Weddings
• Backed by a strong external print and digital marketing campaign
• Social media components
Home Page Content Overview:
• Featured articles
• Flower, Gown and Cake galleries
• Social icons for Facebook, Twitter, Pinterest and enter-to-win
• Register Link for Free Magazine and Bridal Planning Kit
• E-newsletter sign up
• Banner ads on the home page
• Vendor home page link
• Key Links: Aisle Style, Real KC Weddings, Bridal Shows, Planning Tools, Dress Finder, Reception Guide, and more
KC WEDDINGS BRIDAL KIT
Each month KC Weddings sends out a Bridal Kit to brides in the KC market. Brides register at kcweddings.com or at our bridal shows. They request to get the following: FREE KC Weddings magazine, FREE Kansas City Wedding Planning Kit and information about great local vendors. How would you like to get your company in front of this "targeted" bride who is in the early stages of planning her wedding?
KC Weddings Bridal Spectacular
KC Weddings Bridal Spectacular is the most highly attended bridal show in the Kansas City metropolitan area and entire Midwest. The show is produced twice a year and brings Kansas City's most experienced and talented bridal professionals to one location for thousands of brides, grooms and their families to meet face-to-face. The shows are successful because attendees can meet with and compare the services of hundreds of wedding professionals all in one venue and make immediate decisions.
At the shows, brides have the opportunity to register for thousands of dollars in prizes and in turn, from that information is provided to all exhibitors, who can then follow up with attendees they met at the show or send them additional information.
Space - A single booth space measures 10'x10'. Each space comes with an 8' table and two chairs. Each booth is separated on the sides by 3' pipe and drape and an 8' pipe and drape backdrop. Double and triple booths are also available.
Participation - Typically over 180 exhibitor booths set up in each show. Exhibitors receive a significant booth savings when including KC Weddings magazine / KCWeddings.com in the buy. The combination lends itself to an effective and well targeted marketing plan.
• Monthly e-Newsletter advertising
• Email blasts
• Social media & promotions
• Event sponsorships